One of the reasons why Facebook was catapulted into the most popular social networking site that it is now is due its consistency with maintaining the overall user experience and making sure that every part of Facebook and everything that gets connected with it, including the ads, should contribute to the steadiness and uniformity of the whole website setup and the makers of this wondrous social site have been without fail committed to protecting the user experience by keeping the site clean, steady, consistent, and free from misleading advertising and they are able to do this by passing the strict regulations on Facebook advertising. So the whole Facebook advertising setup is generally hinged on transforming existing ads into more personalized messages that are cut to the form and liking of the individual users based on how their friends interact with music artists, brands, and all the businesses that are relevant to them.So Facebook has put in place a set of guidelines that applies to all ads that will appear on the website and even those ads within canvas pages of Facebook Platform applications and in addition to this, all ads are required to meet the terms of the Privacy Policy and Statement of Rights and Responsibilities meaning all advertisements are subject to the rules of Facebook and the website reserves the right to reject or remove advertising that they may consider as going against the company’s ad policy. At the same time, the same guidelines may change at any point in time and Facebook can waive any of the guidelines written whenever it wants based on its discretion.One of the strict regulations on Facebook advertising that an advertiser has to always keep in mind is that nobody can create and/or manage different Facebook accounts for the sole purpose of advertising unless otherwise given the expressed permission by Facebook and in this regard, ads that contain a URL or a domain name in the body must link to the same URL or domain, not to any external website. At the same time, landing pages are not allowed to generate pop-ups, and this includes pop-unders and pop-overs, when a user enters or leaves the web page, or mouse trapping where the advertisers do not allow the users to use their browser back button and traps them on the site leaving them nothing to do but “x” out from the whole site altogether.Before an ad can compel a viewer to click on an ad and submit pertinent personal information such as date of birth, name, phone numbers, social security numbers, et cetera, the advertiser has to make sure that it is being done to enable an online purchasing transaction where the landing ad page clearly and succinctly indicates that a product is being sold. In short, hanky panky is not allowed.